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WHO WE ARE
A global entertainment company, marketing agency, and music label.
To connect Asian-American artists and talent worldwide, with a focus on Southeast Asia, South Korea, and the United States.
LOGO COLOUR OPTIONS
It is important that the appearance of the Logo remains consistent.
The Logo should not be misinterpreted, modified, or added to. No attempt should be made to alter the Logo in any way. Its orientation, colour and composition should remain as indicated — there are no exceptions.
This keeps Logo placement simple and consistent, while allowing enough flexibility to accommodate our dynamic graphic system.
The placement options are:
Top left corner
Top right corner
Bottom left corner
Bottom right corner
LOGO PLACEMENT ON YOUTUBE
The ratio of the video 16:9 (1920x1080px)
THE EXCLUSION ZONE: WORDMARK
The Exclusion Zone ensures the legibility and impact of the Logo by isolating it from competing visual elements such as text and supporting graphics. This zone should be considered as the absolute minimum safe distance, in most cases the Logo should be given even more room to breath. The exclusion zone is equal to the height and width of the "D" in the wordmark.
(marked as × in the diagram).
THE EXCLUSION ZONE: EXAMPLES
We’re using the font: SWEET SANS PRO
We’ll incorporate custom modifications to the typeface where a creative touch is needed.
BOLD is used mainly for header. It lend itself well to functional headlines and wayfinding.
MEDIUM is the typeface for WILD logo.
It can also be used for sub-header.
REGULAR is frequently used for body copy.
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